11 by Boris Bidjan Saberi
The contemporary art of the German-born and Barcelona-based designer’s brand, 11 by Boris Bidjan Saberi’s experimental basics fuse the avant garde cuts and fabrics of the main line with the street and skate influences that underpin its darkly urban aesthetic. Based on the symbolic number of the brand but going far beyond numeric expression, 11 by BBS reveals a street functional dimension with technical knowledge. With un-compromised cuts and motif experimentations the brand uncovers innovative and long lasting garments resulting of a contemporary vision of high end streetwear.
Boris was born on the 11th of September and it has always been there as a symbolic number of the Boris Bidjan Saberi brand. It’s also the first master number, the first repeating number, and the first number which can be counted on human hands. It seems to exactly express the concept behind the line- two parallel lines, number ones, as 11. Same values, different needs. Using the numeric signs to evoke 11 also gives freedom for people to pronounce the name of the brand in their own language.